The method

The Echo™
method.

Ask ChatGPT. Ask Google. Ask Perplexity. Your brand echoes back.

Buyers ask AI as well as Google now. ECHO™ is our proprietary SEO/AEO method, run for every client to cover both — and this page is how it works.

See the four phases

The ECHO™ method

Four phases,
on a loop.

Our methodology, tried and tested across industries.

Phase 01

Evaluate — see exactly where you stand, and what it’s costing you

First, we analyse your positions in SEO and AEO.

That means where you rank on Google, what AI answers (ChatGPT, Perplexity…) are telling buyers about you — and why.

Our software uses hundreds of AI agents to analyse all of your data and retrieve rich insights.

Why it matters

Most companies have never seen how AI answers describe them. The baseline turns everything after it from guesswork into engineering.

  • AI-answer testing
  • SERP & ranking analysis
  • Citation & share-of-voice
  • Buyer-persona mapping
  • Technical crawl
The platform's Performance view, SEO tab — tracked keywords, competitor positions and clicks lost
The platform's Performance view, AEO tab — citations and the competitive landscape across the answer engines
Drag to switch
Your SEO and AEO positions live in the SEOSwarm platform.

Phase 02

Chart — a plan for everything worth building, prioritised by what pays

Chart turns everything we analysed into your strategy — solution by solution, campaign by campaign.

Every opportunity gets a score — search demand × buyer intent, divided by SEO difficulty + AEO difficulty — so we build where the payoff is biggest first.

Why it matters

Our charting systems use all of your data to create the optimal strategy package for your company, meaning less time and money wasted.

  • Opportunity scoring
  • Buyer-journey mapping
  • AI-question coverage
A content plan ranked by value score — every page scored on search demand, buyer intent, SEO difficulty and AEO difficulty
We only build pages the people who can buy will actually read. Typically around 200 of them per solution.

Phase 03

Home — your website and profiles, optimised for Google and AI

Home is everything you own: all of your website pages and profiles across the internet.

We build new pages on your website. Each one is optimised for both types of searcher:

  • Google — traditional searchers looking for the solution you sell are directed to your site.
  • AI — these pages become the research docs that chat engines like ChatGPT use to form their opinions. Done correctly, we decide their opinions.

Our software writes them and publishes them straight to your domain.

Then we bring your profiles into sync — LinkedIn, G2, Trustpilot, trade press — so everything about your business tells one story.

Why it matters

Your website and profiles are the main source of information on your business. Optimise them.

  • Answer-first pages
  • Entity & schema markup
  • Internal linking
  • Synced profiles
  • Technical SEO
The platform's Content view — a published page's keyword, brief and campaign on the left, the live page previewed on the right
View and track every single page in the platform.

Phase 04

Outpost — the rest of the internet, saying the same thing

Outposts are the presence we build for you across the rest of the internet.

We post across Reddit, Quora, LinkedIn and wider communities.

Two key benefits:

  • We engage with your prospects, marketing your solutions to them directly
  • We consolidate your business narrative to AI, encouraging platforms like ChatGPT to recommend your solutions

Why it matters

AI answers lean on what the wider web says. A brand only the brand vouches for doesn’t get repeated.

  • Reddit · Quora · LinkedIn
  • Digital PR
  • Citation outreach
  • Brand-mention monitoring
A map of off-site venues — Reddit, Quora, LinkedIn, trade publications, digital PR, review sites, industry forums and third-party blogs — all feeding one SEO and AEO visibility node, with a redacted Reddit comment and Quora answer in the foreground

04 → 01 Every publish feeds the next measurement. The loop runs again.

Behind the method

All done for you.

The entire method above is completed by us.

All you do is watch the outputs and performance in your dashboard.

The SEOSwarm platform Home dashboard — highlights, live projects and recently published pages

Why it works

One story, everywhere.

Every corner of the internet tells the same story of your company — that’s the story AI tells your prospects.

Answer-first

What an answer engine can lift whole, it can attribute — and what it can attribute, it repeats.

Citations

When buyers doubt an AI answer, the #1 thing that restores confidence is a citation. — G2, The Answer Economy, 2026

Roadmap

Your journey to revenue.

The gains arrive in stages — Upgrade, then Grow, then Scale — and the first is three days away.

Day 3 · Live

Upgrade

Audit run, site upgraded, first pages live, platform on — done for you, in three days.

Months 1–3 · Showing up

Grow

100 new SEO/AEO pages on your website, driving in compounding traffic from Google and AI answers. Every result shows in your dashboard, and our agents use it all to sharpen your strategy.

Month 3+ · Converting

Scale

Three months in is when signed their biggest-ever client. From here we scale our services, in line with your ambitions.

What three months actually looked like — the full case study

The offer

Upgrade to start.

The method above, started on your business — done for you, in three days.

Your audit run, your site upgraded, your first pages live, your platform on — day 3 on the timeline above.

£2,450 of work for £200 — the founding rate, while seats last.

Upgrade

£2,450Founding rates apply to our first 10 clients — in exchange, the best results become public case studies.

£200 one-time

  • AI Visibility Audit £400
  • Site upgrade — or a new one-page site, built £1,200
  • 5 SEO/AEO pages · 1-month licenceYou license the pages that are live, month to month. Keep what performs, drop what doesn’t, stop whenever — you’re never locked into content that isn’t earning. £50
  • SEOSwarm platform — full setup and access £800
  • Total £2,450 £200
Apply

Founding rate — 2 of 10 seats remaining

FAQ

Asked before starting.

The questions this page tends to raise — answered straight.

Won’t Google penalise AI-written pages?

No — Google penalises low quality, not AI. It says so plainly:

“Our focus on the quality of content, rather than how content is produced…”
— Danny Sullivan & Chris Nelson, Google Search Quality team

Each of our pages takes hours of work from over a hundred specialist agents, directed by a human SEO expert with at least seven years’ experience. We don’t do low quality.

Do you change my existing website?

No — we never edit your existing pages. The upgrade moves your site onto faster, more secure infrastructure; your design, content and domain stay exactly as they are. Our new pages are published alongside what you already have, on your own domain.

Discovery call

Talk it through?

“Twenty minutes with me, on how the method would run on your business.

Ask anything — you’ll leave with direction whether you join or not.”

The founder · Founder, SEOSwarm
Or just write — hello@seoswarm.ai